As technology evolves and web design trends change, designers in Los Angeles have to stay ahead of the curve. While there is no single “right” way to design a website, there are key trends that business owners in the Greater Los Angeles area should keep an eye on in order to ensure that their website is cutting-edge and competitive.
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Responsive Design: More and more users are accessing websites on their mobile phones. Ensuring a website is designed responsively allows for users to navigate smooth across different devices. Responsive design should account for various device sizes and the user experience must be seamless no matter which device the user chooses.
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Intuitive Navigation: A website should be intuitive and easy-to-navigate. This includes features like breadcrumbs, dropdown menus, and an easy-to-understand hierarchy. No user wants to struggle to find what they’re looking for, and ensuring your navigation structure is top notch is essential.
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Minimalism: Minimalism works in web design because it encourages clean, clear designs that allow for users to quickly digest and take in the content. This trend emphasizes visuals that evoke emotion and simplify complex ideas.
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Visual Storytelling: Visual storytelling is an important part of web design, and it helps to emphasize key ideas and messages. This trend includes videos, engaging infographics and high resolution imagery that all help to tell the story of your website.
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Animations: Animations help to keep users engaged with a website. They increase the “stickiness” of a website and can help to guide users through the journey. Animations are best used to create smooth transitions between pages, navigation elements, user interactions and more.
By staying savvy to current web design trends, Los Angeles businesses can ensure their websites stand out from the competition. Following these five key trends will help businesses create a unique, engaging experience for their users and unlock the full potential of their website.