
Pointman News Creation
We're not like other PR agencies ...and that's a good thing!You don't really believe that in 2022, journalists reward media coverage to the PR person that they like the most ...and neither do we. Modern media relations is a meritocracy; quite simply, the best idea wins the media coverage. At the end of the day, the only thing that matters is how good your agency's media pitch idea is. So they better have some good ideas. (You should ask them!)Having the best ideas is the game, set and match of media coverage. Pointman is all about news creation it's an aggressive form of media relations that leverages the best ideas, pitches the most media (not a small list of journalists that could all say no) and consistently secures substantial earned media hits.